July 22, 2013
Why is it important to have a marketing piece to hand deliver? This is a good question for those of us who think the answer to everything is the web site. In this day and age, Starbucks can be a great place to plant a seed for your next million dollar account.
When you meet face to face with customers and clients, especially for the first time, it’s important to leave them with a positive and lasting impression. What better way then to hand them a well put together, superior designed, quality printed presentation piece as a representation and reflection of the positive image you have for your own firm?
Custom Printed Folders by Volpe Packaging
If you don’t have a presentation folder / or media kit to hand to your prospects and customers, then you may be missing out on a golden opportunity to have a voice for your firm passed around easily by the buyers and decision makers when you are not around. Obviously, if you are in front of them you can state your case. But, when you leave, who is your wing man or who is representing the memory of you when you’re not around? A well thought out, professionally designed pocket folder can be your best asset!
The options and choices are so diverse you can capture your professional image and style by using a glossy finish, or matt smooth contrast with spot UV gloss, raised lettering, foil stamping, expandable pockets, tri folds, vertical pockets, business card slits, and more.
If you are currently not proud of your presentation folder, and if what you currently have is dated, you may be doing yourself or your business an injustice. I strongly suggest you call a professional today, and be clear about what you need and what you want made. But, most of all create a very functional marketing tool, you can count on to represent your business in the most positive and professional way possible. It just could make a world of difference in this very competitive business environment.
