Blog

Below are a list of some of the popular industry's we work with on a regular basis but not limited to. Accounting Firms / CPA firms (folders for tax returns) Federal Credit Unions (folders for documents loans, etc.) Insurance Companies (folders to capture life insurance and savings doc...

As evidenced by some of todays' most successful businesses, custom packaging is a smart and effective way to show your clients and prospects that you take your business seriously.  One of the most vital elements of your branding strategy should include professionally-designed graphics. ...

Anyone who owns or manages a business will tell you the same thing; when it comes to increasing brand awareness and name recognition, it's just as important to be consistent, as it is to think outside the lines.  Branding is about more than just staying relevant, it's about letting your...

Increasing your company's new business sales, while attracting and retaining more clients, is an artform that few businesses truly understand, despite an endless series of failed attempts. In today's ultra-competitive business-eat-business industry, the need for efficient and effective marke...

One of the most frequent mistakes made by businesses small and large, is the inconsistency with which they go about marketing their products, website and services.  Now, we understand how temping it is to experiment with graphics, logos and packaging designs, but there's a true advantage fo...

Have you ever noticed that the most memorable and successful corporate logos and brands, are those which incorporate the most vivid use of colors and color schemes in their marketing?  While it’s understandable that many businesses want a more edgy black & white or greyscale look, kno...

Manufactures of pharmaceuticals and medical supplies & devices face many challenges when it comes to branding and distinguishing their products from the vast competition.  While product quality and safety should obviously be of foremost concern, short and long-term success is inevitably inf...

Generating new business can be a scary prospect here in 2014.  Not only are more companies trying to get their products and services in the hands of would-be customers, they're also getting more and more crafty when it comes to getting the attention of purchasing agents, buyers and business...

Finding and closing new business, regardless of your company's industry, location or size, depends greatly on a wide range of universally-related factors.  These are incredibly competitive times we live in, and this makes it important to demonstrate to prospective new accounts that you mean...

This Sefar, Inc. folder sample shown here, is a custom designed Tri Panel Folder with a vertical pocket and a very cool tuck flap closure feature to give it a portfolio look and feel.SPECS... The paperboard stock we used was a premium white 12 pt coated 2 side stock. The printing was 4 color process...

This smart looking brand new presentation folder, was offset printed on a 14 pt stock, using a glossy laminated finish with two side printing. The folder has pockets for literature and business card slots to capture a business card. The printing on the inside of the folder adds contrast and branding...

“You don’t have to be a million dollar company... you should look like one”  Steve VolpeYou have traffic walking past your booth… Why don’t they stop?  Perhaps your banner isn’t attracting any attention? You have a prospect in your booth, but they are l...

Why is it important to have a marketing piece to hand deliver?  This is a good question for those of us who think the answer to everything is the web site.  In this day and age, Starbucks can be a great place to plant a seed for your next million dollar account.When you meet face to face w...

The success of any new employee--whether at the entry or Senior level, will ultimately depend on how they were trained.  In today's surreally-competitive market, the efforts employed to inspire new employees, simply cannot afford to lack visual vibrancy.  At Volpe Packaging in Rocheste...

In today's ultra-competitive business world, it is more important than ever for your business to stand out amongst the ever-growing sea of competitors.  Regardless whether you're looking to improve sales and increase brand awareness, to change the look of your product line, or grab the...

If you've ever walked the floor at one of your industry's trade shows, expos, or conventions, you have likely seen more than your fair share of big, bright, brilliantly-designed banners and banner stands.  And there's a reason why you've seen them… banners get recognized,...

With so much competition in the business world today, it's important for never neglect the importance of original, memorable custom packaging.  Not only does it make an unforgettable first impression on your customers and clients; done correctly, it can serve as a clever and cost-effective...

I have an exciting announcement to make about our service...We have a new finish to add to our lamination capabilities.  We call it "soft touch"  it is a mat smooth lamination that feels almost like skin!  It can be used to offer durability and thickness and a nice contrast...

This is a shot of a new paperboard ring binder we just produced for one of our long standing clients.  It is lightweight, durable, and the printing is excellent.  The finish is gloss laminated.  The price is amazing.  Consider this a terrific option for your next multi page infor...

Volpe & Associates proudly announces its twenty-year anniversary as a Rochester-based premium print and packaging company. When 62.8 percent of all new businesses fail in their first five years, the longevity of Volpe & Associates is unusual.Steve Volpe, owner and CEO of Volpe & Associat...

Rochester, NY  July 31, 2010 -- Volpe & Associates proudly announced today that it has been awarded a custom printing and packaging project by the US Government.  At nearly $500,000, it is the largest project awarded to the Rochester-based premium printing services and packaging compan...